GRAPHIC DESIGN
www.reachoutandreadco.org
GOAL: Work with Reach Out & Read Colorado to create a variety of design materials – annual reports, posters, sticker sets, infographics, signage, and more – to help solidify the Colorado chapter’s brand and reputability.
MARKETING SIGNAGE + COLLATERAL
BRAND GUIDE + LETTERHEAD + BUSINESS CARDS
OTHER WORK
GRAPHIC DESIGN | MARKETING & SOCIAL MEDIA STRATEGY
www.totongabomoi.com
GOAL: Partner with Totonga Bomoi –an ethical fashion company that connect consumers to African artisans in the Democratic Republic of Congo– to produce an integrated campaign to build brand awareness, launch new products and create loyal customers. This included brand collateral, packaging, website direction and graphic creation, a digital campaign (social media and drip email) and other marketing materials.
DIGITAL MARKETING CAMPAIGN [ SOCIAL, EMAIL, WEBSITE ]
PACKAGING + CATALOG + PRINT MATERIALS
GRAPHIC DESIGN
www.tablabeducation.org
GOAL: Create in-depth reports, visual presentations and a digital campaign to reach prospective investors and solicit funding for TabLab’s venture fund.
GRAPHIC DESIGN | MARKETING STRATEGY | BRANDING
Sodexo is a international food service company that serves Education, Health Care, Senior Living, Business, and Sports and Leisure Sites.
GOAL: Design print and digital marketing collateral to support Sodexo brand concepts on various Colorado and Southwestern campuses, including University of Denver, Colorado School of Mines, Kent Denver, Colorado Mesa University, and more.
UNIVERSITY OF DENVER [GRILL ON THE GREENS]
GOAL: Rebrand the outdoor, BBQ-inspired restaurant to increase sales and change their reputation with the student body.
COLORADO SCHOOL OF MINES
GOAL: Create a brochure guide for all Mines dining locations, and design promotional materials and large menu boards for two new dining concepts within the campus food court.
GRAPHIC DESIGN
GOAL: Create print material promoting events for The National Kidney Foundation’s Denver Chapter.
GREAT CHEFS OF THE WEST GALA 2015
LOGO DESIGN | BRANDING | GRAPHIC DESIGN
LEUKEMIA & LYMPHOMA SOCIETY: LIGHT THE NIGHT 2014
GOAL: Create a logo (and various versions) for the Rocky Mountain Light The Night’s 15th Anniversary Walk to be used on all digital and print collateral.
GOAL: Create social media graphics and flyers for the Leukemia & Lymphoma Society: Rocky Mountain Chapter’s local events to help increase awareness, attendance and fundraising.
LEUKEMIA & LYMPHOMA SOCIETY YOUNG PROFESSIONALS GROUP: MARCH MADNESS FOR A CURE 2014
– flyer –
– Facebook event cover photo –
LEUKEMIA & LYMPHOMA SOCIETY MAN & WOMAN OF THE YEAR | SPONSORSHIP PACKAGE
LOGO DESIGN | BRANDING | WEBSITE CREATION
www.reshredit.com
ReShred is a start-up company in Colorado that focuses on sustainability while producing various products, including longboards, hand knitted and hand crocheted goods, and more.
GOAL: Create a brand identity for ReShred that is bright, memorable and that evokes a sense of sustainability through a logo and website design.
View the full ReShred website.
COVER DESIGN | LAYOUT | TYPOGRAPHY
The Social Advisor: Social Media Secrets of the Financial Industry, by Amy McIlwain,
was published in August 2012 as a guide for financial advisors using social media.
GOAL: Create a book cover, design the interior layout – typography, format, graphics – and follow project through print process, in order to achieve a final product that is clear, attention-grabbing and cohesive with the Financial Social Media brand.
Click for more information about The Social Advisor.
GRAPHIC DESIGN | BRANDING | WEB DESIGN
GOAL: Create digital media campaigns and print marketing collateral to establish and enhance the overall Financial Social Media brand.
VARIOUS INFOGRAPHIC DESIGN
REPORT & PRESENTATION DESIGN
FINANCIAL SOCIAL MEDIA SOCIAL MEDIA DESIGNS
WEBSITE DESIGN
GOAL: Create a website for Financial Social Media president, Amy McIlwain, to promote her speaking engagements, training sessions and works as an author.
View the full AmyMcIlwain.com website.